Winners of “Blue Ocean Strategy”

From the competition that we had announced last week, we are pleased to announce that we randomly picked the following winners:

All three receive a free copy of “The Blue Ocean Strategy“. Kudos to them.

Watch out for more and better competitions from Like Chapaa. Before the next one comes around, have a look at the Chapaa Shop.

Winner of ‘Scientific Advertising’

We had a mini-competition the other day. So, here is the winner:

Dear readers, thank you for participating. Please enjoy the book Naomie. Do let us know how you like it.

If you are late and you want Scientific Advertising, you can get it by clicking here.

Scientific Advertising (Free Book Inside)

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been proved and established. We know what is most effective, and we act on basic laws. – Claude Hopkins

Scientific Advertising by Claude C. Hopkins is a timeless classic written many years ago but a book whose powerful principles still ring true to this day.

It contains 21 chapters of timeless strategies you don’t want to ignore in your advertising and marketing efforts.

In fact, David Ogilvy once said: “Nobody, at any level, should be allowed to have anything to do with advertising until he has read this book seven times.”

If you are an entrepreneur, I highly recommend that your read this book, it will teach you timeless concepts behind advertising and marketing.

You know what? We’re giving away free copies of the books. Just leave a comment below and we’ll pick winners in three days. Your comment can be about absolutely anything, but it would help if you added to the conversation. Good luck.

This book is also available at the Chapaa Shop.

How do you do your business advertising?

Announcing Some Winners

Well, we had yet another mini competition the other day. Today, we’re announcing the people who won themselves a copy of “Founders at Work: Stories of Startups’ Early Days“. They are:

That’s how easy it is to be a winner over here, stay tuned for more and better competitions.

Incase you want this book, we’re sorry your only ope is Amazon or a bookshop near you.

Founders at Work (Free Book Inside)

If you are interested in entrepreneurship, innovation or you are just fascinated by the special chemistry and drive that created some of the best technology companies in the world, this book offers both wisdom and engaging insights—straight from the source.

Founders at Work: Stories of Startups’ Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company.

Where did they get the ideas that made them rich? How did they convince investors to back them? What went wrong, and how did they recover?

Nearly all technical people have thought of one day starting or working for a startup. For them, this book is the closest you can come to being a fly on the wall at a successful startup, to learn how it’s done.

But ultimately these interviews are required reading for anyone who wants to understand business, because startups are business reduced to its essence. The reason their founders become rich is that startups do what businessesdo—create value—more intensively than almost any other part of the economy. How? What are the secrets that make successful startups so insanely productive? Read this book, and let the founders themselves tell you. – Amazon

This is an absolute must read if you’re job, your passion, or both (if you’re lucky) has anything to do with creating technical innovation. “Founders at Work” is a wonderful meander through the stories of successful company founders – across several decades. Far from focusing on just those who made it big during the first dot-com boom or those who are profiting from Web 2.0, Jessica (the author) also includes some of the true pioneers in the field. She recognizes that, not only do these industry veterans have valuable stories to convey but, since many of them are helping to steer companies and venture capital funds to this day, their advice is quite topical and current.

You want to buy this book, trust me. Head over to to get it from about $5 (plus shipping). It is sadly not available (and probably will never be available) in our Chapaa Shop.

Alternatively, dear readers, you can get a copy of this book free from us. We recently gave away 4 copies of “The Richest Man in Babylon” and, today, we’re giving away a copy (or copies) of Founders at Work: Stories of Startups’ Early Days. Interested?

All you have to do is leave a comment below. You can say anything at all (but it helps if you add constructively to the discussion). We’ll pick a winner randomly in three days. Good luck!

Update 25/10/2010: This competition is over and the winners have been picked.

Have you ever started your own business? Why not? What was it like?

Winners of ‘The Richest Man in Babylon’

Well, we had a mini-competition the other day. We decided to give the book to everyone who participated. Cool, he? maybe next time pia wewe utapata kitu just for participating!

So here are the winners, in no particular order:

Guys, thank you for participating. Please enjoy the book. Do let us know how you like it. 🙂

If you are late and you want The Richest Man in Babylon, you can get it by clicking here.

We’re aiming to have competitions like this regularly on Like Chapaa, please stay tuned. What kind of prizes would you like? Leave a comment below to tell us.