I got a nice email from Ramit Sethi today: Hey, Kelvin A few days ago, I threw a party in my NYC apartment. I went to the nearby liquor to buy some drinks, and when I got to the vodka area, I started trying to decide which brand to get. Absolut? Ketel One? Grey Goose? […]
[Continue reading…]Getting Free Advertising Online
November 11, 2010 by 1 Comment
You. You are in business for yourself, hopefully in a field you know a little something about. And while you know something about it, chances are a lot of others don’t. That means you have something to share. And there’s your ticket to a little free advertising on the internet. Blogging First off, if you […]
[Continue reading…]Very Cool: Safaricom Annual Report 2010
November 10, 2010 by Leave a Comment
The Safaricom annual report for 2010 is available online. Why are we writing about it on Like Chapaa, you ask? We dislike like Safaricom just as much as the next guy, but we have to give credit where it is due. Before any further talk, have a look at the Safaricom Annual Report 2010. I’ve […]
[Continue reading…]Blue Ocean Strategy (Free Book Inside)
November 10, 2010 by 16 Comments
Blue Ocean Strategy is an outstanding book. It clearly outlines the steps to developing new market space and breaking out of the trap of competing head to head with competition. Red oceans are defined as bloody battlegrounds where companies compete against each other in a head to head fashion. Blue oceans are new market space […]
[Continue reading…]The Kenyan Spammer
November 10, 2010 by 3 Comments
I don’t know, sometimes I think everyone in Kenya is a spammer. We work a lot on Internet marketing projects so we meet a lot of people and hear – or work with – lots of companies dicing into Internet marketing. One of the most popular forms of Internet marketing in Kenya is Email marketing. […]
[Continue reading…]Tastefully Use Social Media at Your Wedding
November 10, 2010 by 2 Comments
A few weeks back, we wrote about Event Management 2.0 whereby we suggested that it may be of great benefit for an event management company to integrate modern technology, and social media into managing their events. Today, Mashable shares on how to tastefully integrate social media into your wedding. Here’s a snippet of what they […]
[Continue reading…]The 9 Worst Ways to Use Facebook for Business
November 9, 2010 by Leave a Comment
HubSpot has a really interesting take on the 9 worst ways to use Facebook for business: Duplicate your Twitter Strategy on Facebook Post Only Plain-Text Status Updates Don’t Allow Fans to Share Content Don’t Comment on Your Fans’ Content Don’t Share Your Fans’ Content Don’t use Facebook Questions to Find More Fans Use a Profile […]
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