Aroma Cafe

The brilliant, curious, story of how one establishment in Mombasa has used the on-going debate on “husband battering” in Kenya to do some brilliant marketing:

From NTV Kenya:

The upsurge in the number of husband battering cases continue to dominate debates in various parts of the country but in Mombasa the issue has been captured in a different way. One café in the coastal city has chosen to put it in black and white. Aroma Café has written pro-men messages for anyone to see and the management say it is their way of discouraging the vice that has given Central Kenya a bad name. The high-class restaurant has even gone to the extent of preparing cookies labeled “Love Men” in their effort to condemn husband beating.

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  1. wakelina says:

    Brilliant marketing idea! Kudos to Aroma!

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