Archives for July 2009

Introducing Biashara30

In yesterday’s tongue-in-cheek post on jobs, Wambere hinted at our upcoming Biashara30 program. She said, “If you need help, you can join ‘Biashara30′ a 30 day program where we teach you everything we know about starting your own business and take you step by step until you start making money.”

Guess what? Biashara30 is finally here! Would you like to learn how to make money online? Would you like step-by-step practical guidance as you set up your internet business? That’s what we aim to do with Biashara30.

Biashara30 is a premium club meant for people interested in making money online. People who join Biashara30 will learn everything we know about making money online and, to complete the program, will be required to set up an internet business either as a group project or alone. A very important part of Biashara30 is ensuring that everyone who participates earns online before the end of the program. At every step, Wambere and I will be on hand to guide and advise the members of Biashara30.

Do you want to sign up for Biashara30?
At this time, signing up and registration is 100% free – we won’t ask you for a single cent!

However, there is a catch! There is a cap to the number of people that we will let into Biashara30. We’re thinking we’ll take only 10 people – but this figure could change if the applications to join us are interesting enough. We want to work only with smart, motivated, interesting and committed people. This is so as to ensure that the program is successful.

Also, note that almost all of the Biashara30 program will be done online.

Our aim in launching is to differentiate Like Chapaa – see, it was never meant to be just another website and, in line with our stated objectives, we also hope to teach and inspire our fellow Kenyans to get ahead in life by learning about making money online.

Still want to sign up? Go here.

Not the usual job requirements…

Anyone who’s been out looking for a job knows how hard it is. You not only need the education and papers to prove that you are qualified, but also the ‘qualities’. Usually employers look for communication skills, honesty, ability to work in a team, motivation, flexibility and such. I don’t deny that most of us do have these qualities, but you all can’t deny that when it comes to an interview for a job that you really want, you take it to a whole other level. You emphasize the best in you, try to prove to the employer why you are better than everyone else. Why you are the best guy for the job.

Sometimes the not so good or not so usual qualities that we don’t pride ourselves in can come in handy. I put together a couple that I think serve as an advantage in acquiring a job. I’m all for self employment by the way (thanks to a lot of influence and some experience) so these are stuff that you don’t really need to be actually employed.

Celeb. This includes you if you were Mr Campus, it doesn’t matter how many years ago, if you were in one of those BlueBand commercials when you were like 5 years old or more generally if you know A LOT of people. To most being a celeb is not a ‘not so good’ quality. It’s here because it’s usually never in the list of qualities that your new employer wants or needs to know about you. So how can you put this to use? There are so many new businesses coming up. All this business starters need clients. So where do you come in? You know a lot of people. So find these new business starters and make deals with them. Bring them clients for a certain percentage. ( The more people you know, the more you’ll earn). You don’t need to go to school for this, just good communication skills and be smart, you’ll pull it off.

Mdaku. If you like knowing ‘stuff’. Especially stuff about other people that don’t concern or affect you in any way. You just like knowing. I’ve met someone like this. Not just the normal ‘talk a lot people’, this one was hard core. She’d get this serious glow in her eyes when she got info about someone else that has absolutely nothing to do with her. Note I didn’t say if you like passing along the news since this will most likely get you fired in this case. So anyway, who knew this could ever be good? There are a lot of ‘busy’ people around. With growing technology and maintaining status these very ‘busy’ people don’t have enough time to check their email and reply to all of them, update their status on facebook, myspace, twitter, Badoo, Bebo, Flicker, hi5, Orkut, mig33… I’m sure you get the point. I’ve seen many people and small businesses willing to pay to have someone do these simple tasks. Again this comes with the connections. The more people you know, the better.

Shopperholic. There are people who do not have the time to go shopping and believe it or not, there are others who just don’t like it. Shocking? I know. I can think of three groups to categorize these non-shoppers. First, celebrities. Those who cause chaos when they show up to buy milk at the supermarket. Second, the busy. Those who fly to Mombasa for that morning meeting, have to be back in Nairobi at lunch time for the appointment in the afternoon, the conference after that, then more work and just don’t make it to get to the shop. Third, the aged, sometimes the sick come in here too. Usually these have family or friends take care of them but not always so they hire sometimes. This is where you come in. I know mboga shopping is not as exciting as shoe shopping, but hey, you are shopping and being paid for it, so it’s a really good deal! This jobs are mostly for getting groceries and to run small errands. Again the more people you know, the more connections you have, the better you chances.

Mwanalugha. If you are really good in languages, or a language, you fall in this group.
In a mixed community like we live in now, language is quickly transforming. With sheng’, Swahili and English, most children born in urban areas never get to learn their ‘mother-tongue’. These languages are part of our culture and I think it’s important to pass them on to the next generations. I’ve seen people pay quite well to have these languages taught to them and mostly their children. If you don’t think you are that great in teaching, there is another option. Translation. Most people I’ve seen do this are based in tourist frequented areas such as Mombasa.

To succeed in any of the above, you need clients. You need to know how to sell yourself. There is a whole lot of information on this site about starting out your own business. Plenty of good tips that will get you on your way to success. If you need help, you can join ‘Biashara30’ a 30 day program where we teach you everything we know about starting your own business and take you step by step until you start making money.

I’d also like to mention one thing that I think is very important. Africa having the fastest growth of Internet use, having your own website is crucial for any business. Having your info and contacts available on line increases your chances of getting more clients. Check out Nickel Pro to get a great website. Their prices are great too and I think they do resumes and profiles too if you are looking for a job.

How To Receive Payments Online

Update: PayPal now works in Kenya! You can also now withdraw from PayPal through Babawatoto or LibertyReserve.


Ok so you’ve decided to give this “make money online” thing a shot. You’ve figured out what you are gong to sell, to whom and how. Now one last thing remains. How will you get paid? How will you receive the chapaa? There are two ways you can receive payments online:

1. Having your own merchant account
2. Using third party processors

What is a merchant account?
A merchant account is a special kind of bank account where funds received from credit card transactions are first routed to the special account and held there before being remitted to your business account. You as an online merchant will need an account called “Card Not Present Merchant Account”. Merchant accounts are only useful when you are receiving payments on your own website (Get one!!) and have some sort of payment processing system already in place on the website (basically, a shopping cart system.

Having the merchant account is, actually, the first step in processing credit cards online. You will also need a payment gateway. A payment gateway is a service provided by billing processor which allows real time authorization of online transactions.The payment gateway you choose to work with has to be compatible with your shopping cart. Three top payment Gateway providers are AuthorizeNet, Verisign and USAePay. All payment gateway providers have their own merchant solutions. Most banks, today, work with partner payment gateway providers and are fully capable of furnishing with a merchant solution.

If you are just starting an online business and you don’t think that your sales will generate more than a thousand dollars a month, you will be better off with a third party processor. However, once your sales become really high, you will save a bundle by switching to a merchant account.

PayPal
With 72 million accounts worldwide and payment volume which is growing at a rate of 44 percent each year, PayPal by far is the most popular third party processor on the Internet. PayPal is a simple and affordable payment solution for those online merchants who are unable to or don’t want to go through the complex process of setting up a bank merchant account. Merchant losses from fraud on PayPal are now only 0.17% of revenues, vs. 1.8% for online merchants that accept credit cards through merchant accounts. This gives one more reason to use PayPal.

Paypal is also perfect for receiving small payments. For example, if you are a freelance writer and you do some small job, you don’t need a big huge merchant account – just request to be paid through Paypal. Once the money is in your Paypal account, you can use it to pay for things online, or you can request Paypal to send the money to you.

Getting a Paypal account in Kenya used to be impossible but they opened that up and you can get one right away. The bet way to use Paypal from Kenya is to use it in tandem with a Debit card. Basically, get a Debit card (I got mine from KCB) and then link it to your Paypal account – you will need to verify the card by entering into Paypal some code that will be on your bank statement. You will also need to verify your address by scanning and sending to Paypal a document (like a water of power bill) showing your name and address on the face. Doing these verifications may seem like a chore but, trust me, you will be love the simplicity and assurance that Paypal is known for.

ClickBank
Clickbank is a laaaarge marketplace where sellers list digital products for sale. The thing that’s special about clickbank is that hundreds of thousands of people ready to market and sell your product for you for a commission. By listing your product on clickbank, you access a huge market. For selling e-books, software and other similar digital products, ClickBank is probably your best option. ClickBank accepts all major credit cards and PayPal.

MPESA
Did you know that you can accept payments online through Safaricom’s MPESA service? Nice eh? I’m pretty new to it so I cannot really review it but here’s what you need to do if you want to accept payments online via MPESA:

  1. Send an email to mpesa@safaricom.co.ke requesting for the service
  2. Safaricom then responds with the requirements, tariffs and supporting Docs required.
  3. Agreements and contract drafted
  4. Allocation of code number, account creation
  5. Service Goes live

There are many other third party processing companies available on the Internet. Two of them worth mentioning are moneybookers and ikobo.

Making Money Online – Where To Start

If you have even basic knowledge of operating computers with access to a good speed Internet connection, you can make some money online. Lots of people dream of making money online but many don’t have an idea of where to start. Where do you start? What’s the fastest way to make money online?

Making money on the Internet doesn’t always demand investing money or having technical knowledge. With hi-speed Internet coming to Kenya soon, making money online will be easy. To prove this point, we are listing down several online money making ways as part of our introductory article on this subject. Whether you are able to earn Kshs 70 a day or Kshs 5,000/- a day, the fact is that you can money money online now!

Top Ways of Making Money Online

  1. Amazon Affiliate Programs – Sign up for Amazon.com’s affiliate program and sell Amazon’s products on behalf of Amazon. Amazon.com will provide you complete support and back-up, and they will pay up to a 15% commission on each sale.
  2. Amazon Seller – Have something you want to sell online? Earn cash by selling your stuff on Amazon.com. It’s easy, it’s fast, and it doesn’t cost you a penny until your item sells. They provide the infrastructure and support – you just earn whenever your product is sold.
  3. Adbrite – Barter space on your website for text advertisements. Adbrite pays you for selling your website space.
  4. Associated Content – If you are good at expressing your emotions on paper, or if you have experience in a particular field, write about it and submit to Associated Content to get paid $3-$20 for each article that gets accepted. Get paid for submitting text, video, audio or images.
  5. eBay – Way too popular to write much about! Simply collect your old stuff, or any stuff, and sell it to earn money.
  6. GetAfreelancer – An freelance website that has all kinds of projects for writers, editors, programmers, coders, web designers etc. All you need to do is become a member and start bidding on projects in your areas of expertise and get paid for projects you win. An alternative is Elance or Guru.
  7. Infolinks – This is one of the best ways to earn good money. Infolink deals with ‘in-text advertising’ that can be seen on many websites as scattered double underlined links. Simply sign up and start.
  8. Etsy – Do you create crafts? Etsy is a huge online marketplace where people sell their crafts. Since it draws people looking for handmade products or craft supplies, Sellers find it more profitable for many crafts than eBay.
  9. Clickbank – This is an excellent opportunity for people who have a knack for selling. Basically, clickbank is a large extensive databank of products which you can sell for a commission – with the commission rates being generally 50% or higher. Simply find a product you like and start promoting it!
  10. InnerSell – Do you have a customer who needs a product or service that you don’t sell? Earn additional income when you use the InnerSell system to connect those customers who want what you don’t sell with trusted Vendors who have a track record of delivering.
  11. Software Judge – If you have a strong opinion about some software, whether positive or negative, and want to get paid for your review, this is the place to go!
  12. Cafepress – Are you artistic? Cafepress let’s you put your designs on Tshirts, Hats, Mugs etc with no upfront costs AND they give you a shop where you can sell your branded items.

Finally, note that it is possible for you to make money on the internet if you put time and effort into it. One of the major reasons why most newbies fail is because their expectations are not in line with the level of effort required to be successful. Be prepared to work hard for every cent that you make.

I’m always ready to answer any questions – just ask! Remember to read Like Chapaa regularly for more information on making money online and getting ahead in life. Why not subscribe for free, or sign up to receive free email updates?

How To Build A Successful Website

I’m sure you’ve heard of them too, haven’t you? You know, those kids making millions on the net…. Wouldn’t it be nice if we could all just finally get how this internet thing works? Then we’d all be making millions like they do.

Usually, “those kids” have a website, or a “place” if you will, where their millions are made. All websites are essentially the same since they are viewed or accessed through a “browser” (of whatever kind). But yet, of these sites, some are more successful than others. Why? Of course a website has to be pleasing to the eye and usable in that it doesn’t annoy visitors at first sight (or click).

But, most websites are pleasing to the eye and usable yet some are still more successful than others. Why?

The success of a website can be defined as the degree to which a site accomplishes its intended goals. So if you created your website to, say, make you money, then it would be termed as successful if and when it made you money. If you made it so that you can show your friends your wedding photos then it would be successful if your friends are able to view the wedding photos. The success of any website is tied to its intended use/goals.

Not all websites are created for the same purpose and, therefore, their success or failure cannot be measured by the same yardstick. So before you set out to make a successful site, you must define what you mean by “success” and then figure out a way to measure whether or not the site is successful.

The success of websites is specific to each site but what is needed to make a successful website is universal. Yes, I’m trying to say that all successful websites are made the same way. How? The success of any website is dependent on two things:

  1. Content
  2. Marketing

Content – What do your site’s visitors come to do there? By content I mean the value given to the site’s visitors/users. Do they come to learn? To interact? To be entertained? Whatever it is, it has to be good.

Successful sites are built on the foundation of providing value to the site’s users. Why should I visit your site? What can I find on your site that I cannot find anywhere else? Look, I have my emails, facebook, myspace, football news and that new site that everyone is talking about – I don’t have time to give you my attention! You have to provide something of value to me so that I can make the time to have a look at your website. And if it is not good enough I will leave in a second.

I have to say that not just any valuable content will do. I’ve seen sites built on nothing but freely available beautiful/interesting/entertaining/funny/etc content. This won’t do. Your site has to be unique. If I can find it anywhere else, why should I come to you? You have to build a purple cow.

Marketing – A site could have the most interesting, enlightening, entertaining, etc, information in the world but if no one knows that it exists no one will visit it.

A while back, it used to be that “if you build it, they will find it”. Not anymore. There are millions of websites. Think of it as a vast library and your site is some tiny book on the top shelf at the back of the library. It could be the best book ever but no one will read it if they don’t know its there.

Therefore, you cannot just build a beautiful, usable, entertaining website. You have to market it too.

How do you market your website? There must be hundreds of ways to do this and I’m sure I cannot list them all. But, I believe that “marketing” isn’t the same as advertising. Marketing isn’t what you do when your site is ready just to bring in visitors. Marketing has to be in-built from the inception of the idea. Build something remarkable, something unique, something that people will tell their friends about excitedly.

Yeah I’m really actually repeating what I said – that you need to build a purple cow. See, these two things: content and marketing, they have a connection. The first step of marketing your website is to build/provide remarkable, useful, amazing, entertaining, valuable content.

Useful resources:
Netiquette.
Purple cow.
Tens of articles on blog promotion.
17 Ways to promote your blog.
37 Ways to promote your site.
10 Ways not to promote your site.
Top 10 SEO tips.
SEO training made easy.

Photo by @dakno.

How To Make Money Online In Kenya

Some of you may recall that a while back I gleefully reported having made $150 in two hours. That was like a wake-up call, and I have since been applying myself online in ways I had not thought of previously. The results have been amazing!

See, I started blogging (and this internet thing) when I was still in high school (in the delightful town of Nyahururu) so I’ve been around the net quite a while. And I’ve always been tech-savvy so I got to know my way around the net pretty quick. I think I know how to do most things online. However, making money online has always been like that elusive Holy grail – I never seemed to “get” how it’s done. But now I do.


I’m not quite sure how, I didn’t see it coming. It’s been a very gradual process, though. A lot of small payments led to that ‘big’ one of $150, and as I said earlier on, the $150 spurred me on to vigorously try my hand at other projects I have been thinking of. The results were really nice and the earnings pretty sweet 😀 It’s been a slow gradual process getting to this point and nothing happened overnight. But, boy, the education and experience is priceless!

Guess what, though? Making money online is not hard. Anyone can do it, even you. The two most important things you need are the will to do and patience/perseverance. With those two in place, I’m 100% sure that you too can make money online. It’s not that hard – there’s usually a well known set of steps to follow and all you need to do is to apply them diligently. I’m no expert but I do make good money online. www.likechapaa.com is my attempt to teach what I know, if you care to read. You can even subscribe (free) or sign up to receive free email updates if visiting the site often is too much of a hassle.

Most of the sites that write about making money online are pretty good. They also all talk about making money from a distinctly non-Kenyan viewpoint. However, I have come to learn that being in Kenya makes a huge (yet subtle) difference to the process of making money online. Specifically:

I’ve seen many many small websites run by Europeans/Americans that make money off advertising, especially Google Adsense. This doesn’t work very well back home. I’m not saying it is not possible, I am saying that it requires a lot of hard work, and a large userbase. Unless yours is a pretty big/well known website, making money off advertising is a pipe dream. So don’t depend on it until your website is very well known.

But then, does that mean that small Kenyan websites cannot make money online? Nope. I run several of these, so i should know. The trick is, since you cannot really rely on selling adverts, you have to sell something else. Find a product or service (yours or not) that is appropriate to your website and sell it.

Finally, many Kenyans are yet to come online. Some other Kenyans do access the internet, but don’t go beyond Yahoo mail. This means that a lot of people do not frequently access the internet. This also means a lot of your potential customers/clients simply have no way of getting to you. This is why a healthy dose of traditional, real world, marketing should be included in your marketing strategy. You cannot rely on purely online marketing without mixing it with some offline stuff.

That’s it, my take on the nuances of making money online in Kenya. Why aren’t you making money online? Are you going to try? You know, I go to sites where people make money online (e.g. Rent A Coder) and I’m just amazed by the numbers of Indians (or people from that part of the world) who are out there, making hundreds of US dollars a day. Can you imagine that? Hundreds of them, broken English and all. Yet they are making it. Why can’t we in Kenya? I don’t know if it is pride, but I feel we can do a better job than most of them do. We just have to seize this opportunity.

God bless you.

Photo by timbrauhn.

Do you Like Chapaa?

So what’s this site about?

This site is about exploring the big wide web and discovering cool little things, novelle ideas, as well as ways and means of making our lives better. It focuses a lot on making money on the internet because I think it is about time us Kenyans got into this in a BIG way.

I know a little about this topic, and I am burning to share it with you. Why don’t you tell me what you need to know, so that I can write about it for your benefit? It’s super easy, you see. At the end of every article on this site, you can leave comments. It’s an easy way of seeking clarification. Why don’t you try it?

Alternatively, go here, or email me: chapaa[at]likechapaa.com (replace [at] with @)